The Prime Lite plan by Amazon has officially been introduced in India, marking the exit of its testing phase. If a slightly more affordable plan with the popular Amazon Prime perks is being sought, the option of Prime Lite could be considered. An overview of what it brings to the table is provided below.
Priced at Rs 999 per year, the Amazon Prime Lite plan is equivalent to the previous pricing of the regular Amazon Prime yearly plan. It includes Prime Video and offers free two-day delivery. Additionally, subscribers gain access to a 5% cashback on Amazon Pay ICICI Bank Credit Card and are granted early access to sales and deals.
Furthermore, customers have the option of availing of morning delivery to eligible addresses at a cost of Rs 175 per product. However, there are a few caveats to note. The Prime Lite subscription plan does not encompass Prime Music, Prime Reading, and Prime Gaming access. Furthermore, the perk of one-day or same-day delivery, which has proven advantageous in numerous scenarios, is not included.
Moreover, there are certain limitations pertaining to Prime Video membership as well. HD content is only viewable on two devices simultaneously, and the presence of ads is also to be expected. This approach resembles how Netflix offers a range of content at a reduced price by incorporating ads.
For those who desire the full array of benefits provided by an Amazon Prime subscription, opting to pay Rs 1,499 per year would be a more suitable choice. However, if the aforementioned compromises are deemed acceptable, the cost savings may be worth it. Additionally, for individuals who find an annual commitment burdensome, Amazon also offers a monthly plan priced at Rs 299 and a quarterly plan at Rs 599. These options may suffice as alternatives.
In conclusion, the decision to subscribe to the new Amazon Prime Lite plan or to pay more for the complete benefits lies in the hands of the individual. The thoughts and opinions of readers on this matter are encouraged to be shared in the comments section below.
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